Lanor is your conversational ecommerce analyst — ask about margin, ads, inventory, or growth and get instant insight.
Which products had the lowest margin last week?
Based on your Shopify and Meta Ads data from July 14–20, here are the products with the tightest margins:
| Product Name | Margin % |
|---|---|
| Premium Leather Tote | 32.4% |
| Silk Sleep Mask (Pink) | 14.2% |
| Cashmere Scarf | 28.9% |
| Linen Blend Tee (White) | 11.8% |
| Canvas Weekender | 41.2% |
Margin compression driven by increased ad spend and discount stacking.
Integrates with your entire stack
Ask questions. Get clarity on margin, ads, and performance — instantly.
Connect COGS, shipping, and ad spend automatically to reveal your true bottom line for every SKU.
“Which products had the lowest margin last week?”
| Product | Revenue | Ad Spend | Returns | Margin % |
|---|---|---|---|---|
| Eco-Yoga Mat | $12,450 | $4,200 | 12% | 8.4% |
30-Day Margin Trend
Insight: Margin compression driven by increased ad spend and discount stacking.
Traditional ROAS masks the truth. Lanor calculates the exact contribution margin of every campaign after costs.
“Which ad campaigns are hurting profitability?”
Insight: Campaign B increased spend 18% but reduced contribution margin.
Lanor correlates return spikes, site errors, and promotional changes to explain fluctuations automatically.
“Why did sales dip yesterday?”
Sales dropped 12% between 2PM–4PM.
Return rate increased following promo expiry.
Mobile checkout error detected during that window.
Connect Lanor to your existing platforms in minutes. We play nice with all the tools you already use to run your business.



Everything you need to know about how Lanor works and how it can help your business grow.